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NEWS & MEDIA

Hunkemöller Fashion Show 2021 Time To Be Seen

Time To Be Seen Hunkemöller’s 2021 collection launch takes their famous yearly catwalk show into a runway-inspired film themed ‘Time to be seen’, It explores women’s’ deepest daring fantasies and celebrates their freedom to create their own dreams— through four beautifully crafted worlds. Pushing the boundaries in showmanship while getting creative in COVID times and thinking digital first, the usual Hunkemöller catwalk is transformed into one big filmic runway. Four stunning worlds come together, celebrating female empowerment, confidence, fun times, and the freedom to express yourself. The new collection [...]

2021-03-24T16:31:09+01:00

Hunkemöller launches P.O.P. Collection – Power Of Positivity

Meet the young womxn who are part of a new generation shaping their world. They’ll put apathy to shame, think positivity is a way of life, and will change the world in their own unique way. As part of their latest collection launch, aimed at a younger and totally different generation, Hunkemöller spoke to a range of womxn about what positivity means to them and what makes them tick. The collection is called, P.O.P, Power of Positivity. The womxn also feature in the P.O.P campaign, which will launch online [...]

2021-02-15T20:27:11+01:00

Hunkemöller officially recognized as a Top Employer 2021 in Netherlands and Germany

Hunkemöller, Europe's fastest growing lingerie brand, has been officially recognized by the Top Employers Institute as a Top Employer 2021 in Netherlands for the fourth year in a row. In Germany, the recognisition is given for the second time. "2020, with all its challenges, showed once again that the Hunkemöller team are the key driver of our amazing brand. They are resilient, passionate, innovative and with a dedicated mindset. Great People Power Great Brands, without them, we wouldn’t be where we are today; which is a much Loved, Social & [...]

2021-01-27T09:00:55+01:00

Share your Love in Hunkemöller’s Valentine collection

Share your Love in Hunkemöller’s Valentine collection Full-blown romance or steamy sensation, with a partner or without; we are celebrating all Love Stories This Valentine, Hunkemöller challenges everyone to create their own love story. Pick your pieces - and players if you like - and get things going in classic red lace or steamy strappy lingerie for a night to remember. Let the unwrapping begin; this Valentine collection is full of extras from fun and sexy hosiery to seductive kimonos. And do not forget the sexy accessories ;-)! Whether [...]

2021-01-25T22:15:34+01:00

Hunkemöller wins Global Selligent Favorite Award 2020

Hunkemöller, Europe's fastest growing lingerie brand, has won the Global Selligent Favorites Award 2020. An amazing accomplishment for the Hunkemöller CRM team who utilized Selligent Marketing Cloud to streamline communications and develop smarter audience segmentations based on customer data – all while boosting engagement and revenue through its digital platforms. Hunkemöller leveraged Selligent’s AI-powered Smart Content capabilities to improve targeting, drive conversion, and better understand customers for improved long-term customer journeys. The strategy drove 54% lift in revenue, 61% boost in orders, a 44% click-through rate and 23% email open rate. [...]

2021-01-05T17:16:53+01:00

Get totally glam and sparkly in Hunkemöller’s luxurious new holiday collection.

Get totally glam and sparkly in Hunkemöller’s luxurious new holiday collection. Hunkemöller’s latest campaign ‘Everything is Glam’ celebrates the festive season with a sophisticated new collection for women everywhere to sparkle in. As an intense year draws to an end, it's time to let our hair down and enjoy the holiday season. A bit of dressing up and indulgence with friends does wonders for lifting the spirits – be it party, house party or zoom party. Hunkemöller’s Everything is Glam campaign launches with gorgeous lingerie collections in Lurex lace, velvet trim, [...]

2020-12-10T19:18:24+01:00

Let’s get Cosy with Hunkemöller

It’s time to get Cosy—in style—with Hunkemöller’s new Autumn collection. Hunkemöller latest campaign launches: ‘Let’s Get Cosy’ a fabulous collection of loungewear for relaxing and snuggling up with, all in the comfort of home. Get a sneak peek behind the scenes of the photo and TV commercial shoot! As the days get darker, autumn colours arrive, and the temperature changes, it’s definitely the season to get cosy and enjoy together time with your housemates or family. What makes a place cosy is not the weather, a chimney place, or an [...]

2020-11-09T11:30:43+01:00

Hunkemöller Fashion Show 2020 #Unstoppable

#Unstoppable On March 10 the catwalk was Hunkemöller’s as the lingerie brand showed their newest collection via a livestream. It was an inspiring show where models such as Loiza Lamers, Fine Bauer, Lidia Santos and Manny Willie owned the stage. An interpretation of modern women, floral elements, inspired by art The simplicity and bright colours of Andy Warhol’s famous hibiscus artworks translate in playfully embroidered lace. Georgia o’Keeffe’s dreamy white rose reflects in a transparent ruffled chiffon. Modern bonding details bring the edge, inspired by Robert Mapplethorpe’s sexy black [...]

2020-11-09T09:36:55+01:00

Hunkemöller expands to China

Europe’s number one lingerie brand is opening their first store in Shanghai, China. Following the success of becoming the market leader in Europe, it is now time to take over the next part of the globe, in line with their expansion strategy. The store that will open June 13th is the first and 46 more Chinese stores are planned until 2023, giving the brand authority in the Chinese market. Hunkemöller currently has over 930 stores throughout Europe, including the most recently opened stores in Russia and the 400th store [...]

2019-07-09T16:07:10+01:00

Hunkemöller launches first Podcast – Love Letters From Hunkemöller!

The Podcast series ‘Love Letters From Hunkemöller’ will launch March 8th with curvy topmodel Danielle van Grondelle The series ‘Love letters from Hunkemöller’ is an ode to all inspiring women, makes you laugh and maybe even triggers you to start doing instead of thinking. So, take some tea and chocolate and enjoy the story of curvy topmodel Danielle van Grondelle!  The ‘Love letters from Hunkemöller’ Podcast series are open, personal and fun. What better woman to start with than Danielle, who is one of the faces of the brand’s [...]

2019-07-09T15:53:16+01:00
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